by clicking the arrows at the side of the page, or by using the toolbar.
by clicking anywhere on the page.
by dragging the page around when zoomed in.
by clicking anywhere on the page when zoomed in.
web sites or send emails by clicking on hyperlinks.
Email this page to a friend
Search this issue
Index - jump to page or section
Archive - view past issues
Media Intelligence : Media Trends+Strategy 2012
TURN PAGES by clicking the arrows at the side of the page, or by using the toolbar. ZOOM IN by clicking anywhere on the page. READ by dragging the page around when zoomed in. ZOOM OUT by clicking anywhere on the page when zoomed in. FIND MAGAZINES by clicking on Issues icon on right side of the page on the tool bars. VISIT web sites or send emails by clicking on hyperlinks. How to navigate tHe emagazine Dealing with the pace of change Media challenges ahead. Spoilt foR choice The explosive media market. aDVeRtiSing inVeStMent coRRection Recovery ahead? inside Tablets tops digital diversity. Digital convergence is the direction. Innovation in changing times. STATE OF PLAY Harold Mitchell Executive Chairman Aegis Media Pacific John Sintras CEO SMV Australia Peter Cornelius MD of Media, Nielsen Nic Hodges Head of Innovation & Technology MediaCom Colin Jowell Strategy Head M&C Saatchi David Gaines GM Maxus DIGITAL Pippa Leary Director of Strategy and Market Insights, Metro Division, Fairfax Media Marina Go Publisher Independent Digital Media Keith Ahern CEO Oomph Paul Fisher CEO IAB Mark Britt CEO Mi9/ninemsn Shane Mitchell CEO Reddo Matthew Green CEO Creative Folks FREE TO AIR TV Arul Baskaran Controller Multiplatform ABC TV Peter Wiltshire Group Sales & Marketing Director Nine Entertainment Jenny Hosie Integrated Sales Director SMG Red Jacquie Riddell Director of Marketing SBS Julie Flynn CEO Free TV SUBSCRIPTION TV Petra Buchanan CEO ASTRA Bruce Mann CEO XYZ Networks RADIO Joan Warner CEO Commercial Radio Australia Dirk Anthony Audio & Language Content Director Radio SBS Ciaran Davis CEO Australian Radio Network Cathy O’Connor CEO DMG CONSUMER MAGS Michael Miller MD News Ltd Garry Linnell National Editor, Metro Media Division, Fairfax Media David Gardiner CEO Next Media Nic Chan CEO Pacific Magazines Mark Kelly Group Publisher Lifestyle Titles News Magazines Phil Scott MD ACP Magazines B2B MAGS Alan Kirk Executive Director TMPC Jeremy Vaughan MD Haymarket Media Geoff Hird Publisher, Westwick- Farrow Simon Grover Group Publisher, The Intermedia Group Chris Bland MD Great Southern Press David Elliott Sales & Marketing Director Retail Media CUSTOM MAGS Bobbi Mahlab MD Mahlab Media David McDonough GM News Custom Publishing Georgina Brujic MD Pacific+ Fergus Stoddart Director, Edge Mark Scrubie Publisher, Hardie Grant OUT OF HOME Kirsty Dollisson General Manager – Marketing & Commercial, Torch Media Steve O’Connor CEO JC Decaux Charmaine Moldrich CEO OMA Richard Herring Group Radio and Outdoor Chief Executive, APN Outdoor Vaughan O’Connor MD Absolute Media NEWSPAPERS Jack Matthews CEO Metro Division Fairfax Media Mark Hollands CEO Pacific Area Newspaper Publishers’ Association (PANPA) DIRECT MAIL/ MARKETING Jodie Sangster CEO ADMA John Moore General Manager Marketing Australia Post Grant Harrod CEO Salmat CINEMA Matthew Liebmann Director, Commercial & New Business, Hoyts Damian Keogh CEO Val Morgan Peter Skillman Director & CEO CinemaLive & The Shooting Star Picture Company 2012 ANNUAL EDITION digital back issues 2007/08edition click here to view 2009/10edition click here to view media trends+ strategy 2009/10 intelligence financial year edition z $14.95 features Technological change levels the playing field Media 2009 – industry leaders comment on “The State of Play” interviews John Sintras CEO, Starcom Megan Clarken MD, Nielsen Online Stuart Mitchell CEO, Mitchell Communication Group Anne Parsons CEO, MediaCom Brian Craighead MD, Prime Digital Media Prem a Perera CEO, Universal Magazines Joe Pollard CEO, ninemsn Richard Freudenstein CEO, News Digital Media David Gardiner CEO, nextmedia Rob Edward s CEO, ADMA Brendan Hopkins CEO, APNNews &Media Joan Warn er CEO, Commercial Radio Australia ...and over 30 more senior media executives – insight– digital revolution removes the barriers Thedirectionof major mediaplatforms in2009 and beyond. cross media packages chase advertising dollars Pick the mix with mediachoice packages across various mediadisciplines. Free tv harnesses engagement & interaction Governmentlegislationset toliftthe value andpotentialof the medium. social media oFFers commercial opportunity How tomonetise is the question. out oF home liFts the bar New measurementaims toboostadspend. 2011edition view online edition at www.mediabiznet.com.au New measurementaims toboostadspend. click here to view 2007/08edition click here to view consumer /// business /// custom /// online mediatitles the advertising and marketing resource guide 2009/2010 $9 .95*(IncGST) tr i nat i ons&bled i sloecupspec i al playerfeature Battlefor Bledisloe s i gn upon li n ef orour w ee k ly n e ws lette r FREE tri nations upforgraBs fro m thearchive comprehensive lists of publishers andpublications incorporatingdigital andbrandextensions 2009/10edition consumer /// business /// custom /// online click here to view 2011edition click here to view and reserve your 2012 annual edition complimentary to industry professionals Print Page Share this page with a friend Search this issue Contents - jump to page or section Issues - View past issues in our archive interviews (click on name) features (click on feature)
MT Resource Guide 2011
MT Resource Guide 2012