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Media Intelligence : Media Trends+Strategy 2012
78 MEDIA Trends + Strategy MEDIA Trends + Strategy 79 cinema www.IbISwOrLd.COM.Au Cinemas in Australia August 2011 3 Market Share Pacific Equity Partners Pty Limited 14.6% Village Roadshow Limited 11.8% Amalgamated Holdings Limited 8.5% Key External drivers real household disposable income Consumer sentiment index upstream supply from film and video distribution Competition from video hire outlets Competition from TV services Key Statistics Snapshot Industry at a Glance Cinemas in 2011-12 revenue $1.9bn Profit $210.7m wages $250.4m businesses 147 Annual Growth 12-17 0.9% Annual Growth 07-12 2.6% Industry Structure Life Cycle Stage Mature Revenue Volatility Medium Capital Intensity Medium Industry Assistance None Concentration Level Medium Regulation Level Light Technology Change Medium Barriers to Entry High Industry Globalisation Low Competition Level Medium FOR ADDITIONAL STATISTICS AND TIME SERIES SEE THE APPENDIx ON PAGE 26 p. 19 p.4 SOURCE: WWW.IBISWORLD.COM.AU KEY StatiSticS Cinemas 2011-12 Revenue $1.9bn Profit $210.7m Wages $250.4m annual Growth 07-12 2.6% annual growth 12-17 0.9% Businesses 147 high growth stalls Industry growth was strong during 2008-09 and 2009-10 with the successful launch of 3-d technology across many feature releases. the industry is expected to generate $1.86 billion in revenue during 2011-12, down 0.4% on the previous year, and following an estimated 2.7% fall in 2009-10. these falls are expected to result from lower attendance growth and lower expenditure on food and beverages purchased at cinemas. Average annualised industry revenue growth is estimated at 2.6% in the five years through 2010- 11, largely due to a 7.4% increase in 2008-09 and 8.9% growth in 2009-10. rising movie ticket prices translated into healthy profit margins for operators as attendance numbers increased in these years. the 3-d cinema experience and new digital effects drew large audiences in recent years. In the five years through 2016-17, average annualised growth is expected to be 0.9%. Source: www.ibisworld.com.au p78-79,81_cinema.indd 78 28/11/11 12:40:40 PM
MT Resource Guide 2011
MT Resource Guide 2012